Have you been using TikTok for a while but haven’t seen any improvement in your video views and follower growth? If you are using TikTok professionally, knowing how to go viral on TikTok is essential t for growing your business.
Although it requires long-term strategies, you can increase your chances of going viral on TikTok by following some simple strategies. In this article, we will provide a full guide on creating viral videos on TikTok for both professionals and beginners. So, if you want to enhance your strategy and grow your account, don’t miss this guide.
Table of Contents
What Is Considered Viral On TikTok?
There is no exact number of views required for a video to be considered viral on TikTok. However, by reviewing the top videos of trending hashtags, we can gain a better understanding. If you want your videos to stand out on the platform, you need to gain 3-5 million views within the first week of uploading.
Most of the time, if you reach 1 million views in the first two days, the platform will put your content on the ‘For You Page’ and increase your visibility. But how to go viral on TikTok and reach this point? In the following sections, we will discuss some tips that can help you achieve this.
How To Go Viral On TikTok?
Now that you know how many views you need, let’s check some of the best TikTok ideas to go viral.
1. Understand The TikTok Algorithm
The first step in how to go viral on TikTok or any other platform is finding out how the algorithm works for suggesting videos to other users. On TikTok, there is a dedicated tab for recommended videos called the ‘For You Page’. Each user’s FYP is unique and is filled with videos they might like.
TikTok uses various signals to arrange videos on this tab. So, to go viral on TikTok, you need to understand TikTok ranking factors that can help you to appear on the For You page. Here are some of the signals the algorithm detects:
- Watching full videos
- Following or hiding accounts
- Liking or sharing videos
- Commenting on videos
- Adding videos to favorites
In the next sections, we will show you some tips for going viral on TikTok by optimizing your content for each of the above factors.
2. Discover The Latest Trends
One of the easiest solutions to go viral on TikTok is by joining platform trends. TikTok trends are a collection of popular short videos that have already gained massive appeal. When users interact with one of the trendy videos, the algorithm will show them more similar videos on their FYP. So, by jumping on trends, your videos will be recommended to users who are interested in that type of content.
3. Post Consistently
The key to success on social media is consistency, and TikTok is no exception. So, if you are thinking about how to go viral on TikTok, you need to start sharing videos consistently on your account. By sharing posts often, your followers won’t forget about you and you have a higher chance of reaching out to new followers.
There are no set rules for the number of times you need to post on the platform, but as a beginner, it’s better to share at least once a day. You can also experiment with your posting frequency over several weeks and observe its impact on your views and engagement.
4. Create TikTok Challenges
Unlike trends where you simply join in, with challenges, you have the opportunity to create and invite others to participate. As a brand, it can be a great way to collect user-generated content and increase brand awareness. For example, invite your customers to share short videos explaining why they like your brand or discussing their favorite products from your collection.
5. Start Your Videos Strong
The first two or three seconds of your video are important to stop FYP scrollers and grab their attention to your content. So, to convince them to watch your video, you need an attention-grabbing start! It can be a bold claim, engaging questions, etc.
6. Share High-Quality Videos
Want to know how to go viral on TikTok? Since TikTok is a visually based platform, sharing high-quality videos is essential. To avoid quality loss while uploading your videos, make sure to pay attention to the ideal size and dimension.
- TikTok video dimensions: 1080×1920 pixels or 9:16 aspect ratio
- Video formats: MP4 and MOV
- Video frames: 30 FPS and 60 FPS.
Note: Make sure to turn on high-quality uploads while sharing the post.
7. Edit TikTok Videos
When you share unedited videos, you decrease your chances of going viral on TikTok. You can make your content eye-catching and engaging by using different templates, effects, transitions, filters, etc. You don’t have to be a professional editor to use these tools since many apps, including TikTok itself, offer a user-friendly interface for video editing.
Tip: Learn more about editing Videos on TikTok.
If you prefer using third-party tools to access more features, here are some free and simple tools to try:
- Inshot
- Canva
- CapCut
8. Use Trending Hashtags
If you are only using hashtags to categorize your content and don’t know how to go viral on TikTok with them, you are missing a lot. TikTok hashtags offer two key benefits: Firstly, they help the algorithm understand your content, and secondly, they function as keywords, allowing you to show up in search results and on hashtag pages.
But how to find trending hashtags for going viral on TikTok? All you need to do is type the # icon and keywords related to your content. TikTok app will suggest the most popular ones to you, and you can add them to your caption.
9. Use Trending Sounds
If you like to know how to make a viral TikTok video, you need to pay attention to the sounds you use. Just like TikTok hashtags, the algorithm identifies viral soundtracks and can recommend your content to relevant users. By browsing the “For You” page, you can easily discover popular audio tracks and save them for use in your content.
Another simple method to discover trending tracks is by exploring TikTok’s recommendations. Whenever you’re about to post new content, TikTok will suggest some of the most popular sounds to include.
10. Write Strong Caption
SEO is not just about the Google search; On any platform with a search feature, you can optimize your content to boost its visibility. People use specific words and phrases in the TikTok search bar to find content on the app. As a creator, you need to create a list of related keywords to your content and account.
TikTok caption is where you can use these phrases to help your content appear on the TikTok search. Another benefit of writing a strong caption is to encourage users to spend more time on your content which is a positive for the app’s algorithm.
11. Include Call To Actions
Another advantage of using TikTok captions is to prompt your audience to comment, follow, or message you. That’s why you need to include call-to-action phrases in your captions if you are looking forward to how to go viral on TikTok.
Again, the greater the engagement and interactions on TikTok, the better your chances of appearing on the For You page. Here are some creative CTAs to invite users to duet with your video, share it, and more.
- Double tap if you’re in on this challenge!
- Tag a friend who needs to see this!
- Ready to join the fun? Hit that duet button and show me what you’ve got!
- Click the link in my bio to see the full video!
- Leave a comment and let me know what you think!”
12. Interact With Your Followers
High interactions on a post are a sign of quality to the TikTok algorithm and can boost your visibility on the platform. One of the easiest steps on how to go viral on TikTok is spending some time after uploading each post to answer comments and talk with your audience. This simple strategy can bring noticeable results over time.
13. Reply To Comments With Videos
While there is no definite answer to how long it takes for a TikTok to go viral, you can increase your chances by boosting your interactions with your viewers. On TikTok, you can reply to fun or challenging comments with a video. Here’s how to use the video reply feature:
- Open one of your existing videos from your profile.
- Find and tap on the comment you want to reply to.
- Tap the video icon next to the comment bar.
- Record the video as you always do and share it on your account.
- You can hold and drag the comment to change its location on your video screen.
14. Duet With Other Creators
One of the unique features of TikTok that you can’t find on other platforms is TikTok duet. Using this feature, you can create a new video by using another creator’s video. But how to make a viral TikTok using this feature? If you duet with popular and trending videos, the TikTok algorithm might suggest your content on the feeds of users who are interested in that trend.
15. Optimize Your TikTok Bio
As a beginner, you might not know this secret, but professionals know how having an optimized profile on TikTok can help you grow. While your TikTok bio might not to have a direct impact on going viral on TikTok and your views, you can appear on the search results and get discovered by more users.
You can use 80 characters to describe your page and engage viewers to check out your posts. Here are some tips on how to use it:
- Write a short summary about yourself, and make sure to use relevant keywords.
- Connect your TikTok page to your Instagram account.
- Use the link in bio feature to direct your traffic to your website, YouTube channel, campaign page, etc.
16. Host TikTok Live
Another great idea to boost interactions on your account is hosting TikTok livestreams alone or with other creators. Here are some ideas for your streams:
- Q & A sessions
- Collaborating with other creators
- Show behind-the-scenes
- Interviews
- Product launch
17. Find The Best Time For Posting
Depending on when most of your audience is using the TikTok app, there is an ideal time for you to post your videos. If you gain a large engagement from your current audience on the ‘Following’ tab, the algorithm detects a signal and might put your content on the FYP. So if you are looking for solutions on how to go viral on TikTok, you need to find these times.
If you have a business account, follow these steps to view your audience’s most active times:
- Navigate to your TikTok profile and tap on the three-line icon at the top-right corner.
- Select b’TikTok Studio’.
- In front of the ‘Analytics’ icon, tap ‘View all’.
- Tap on the ‘Followers’ tab.
- Scroll down to the ‘Most Active Times’ section.
18. Monitor Your Competitors
Creators often run out of post ideas and struggle to generate new posts. One effective way to overcome this is by keeping an eye on your competitors and analyzing their viral videos. This doesn’t mean creating a copycat of what they do, but it can inspire you to improve and expand your own taste in content.
Conclusion
Growing your TikTok audience requires a combination of understanding ranking factors, sharing trending videos, and planning a long-term strategy for your account. In this article, we showed you how to go viral on TikTok by following some simple methods. By following these strategies and putting in consistent effort, you can improve your chances of creating viral content on TikTok in 2024.
FAQs
1. How to Make a Viral TikTok?
Are you looking for effective solutions to how to go viral on TikTok? Here are some of the proven strategies to try:
- Monitor your competitors
- Use trending hashtags
- Interact with your followers
- Discover latest trends
- Write strong captions with call to actions
- Optimize your TikTok bio
- Duet with other creators
- Find the best times for sharing posts
2. How to Get 1000 Views on TikTok?
Getting 1000 likes is easier than you might think. As a beginner, by following these simple strategies, you can grow your likes as fast as possible:
- Discover and use trending hashtags in your captions
- Use viral soundtracks
- Spend some time replying to your comments
- Increase your upload frequency.
- Edit your videos using engaging transitions and effects.
- Duet with popular videos
3. How Many Views to Go viral on TikTok?
Going viral on TikTok in each content category is different. If your video appears on the “For You” page of users who are interested in your content, it is considered viral within that user group. However, to reach the entire TikTok community, you’ll need to get 1-2 million views within the first day or reach the 5 million views mark within the first week of posting your video.
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